Gamification – which is act of adding game-like features such as incentives and rewards to apps, websites and user communities with the aim of increasing engagement and overall participation – is one of the fastest growing trends in retail. It is used by some of the biggest industries in the world; such as credit card companies and airlines that have a reward based point system integrated into their platforms. And with the advent of blockchain, we can say that the potentials for the gamification of almost anything online has grown to unprecedented heights especially when it comes to online engagement.
Keeping an audience engaged and invested is an everyday battle faced by digital marketers – even professional marketers. The combined power of gamification and blockchain technology will make this a thing of the past. Imagine getting reward points for watching a video, playing a game, or surfing the net; not fictional “ can only be used within this game points ” but points that you can use to make purchases or get discounts at your favorite online store. This simply put is how gamification works. Getting incentives and reward points means that clients will keep coming back, and with the aid of blockchain, businesses will be able to gain better insights into user preferences. Below, we’ve examined out top 5 altcoins for gamification.
In game life, experience points (XP) have been the de facto currency ever since the earliest days of board and digital gaming. Characters are made to gain XP as they go through their narrow world and it is this XP that they use to level up and enhance their function, capabilities and statistics. This decentralized cryptocurrency known as XP aims to take this game-based feature into real-life situations where people can be rewarded in a simple and intuitive reward system. It could be used as a reward for game play or in more applicable real life scenarios like providing solutions to problems endemic to today’s abstract and disconnected reality. XP is a digital currency combined with an independent platform agnostic incentive reward token that enables people eto arn XP via sports, education, conservation, activities and video games and these points can be spent on platforms that support this token as well as in our basic life and blockchain based world. XP’s plan to seamlessly blend cryptocurrency with virtual and real life activities make it a great coin to watch.
Metalpay often referred to, as MTL is a cryptocurrency for the Metal Payment processing platform, which is a payment and banking platform that integrates cryptocurrencies. Though similar to the credit cards, MTL is more than just a credit card; it aims to speed up the mass-adoption of cryptocurrency by combining a clean, user-friendly interface with participation incentives. Users of the MTL platform will get a 5% bonus on the payment value made in MTL tokens when they make transactions that are crypto- to – crypto thanks to its proof-of processed-payment system. This means that for every crypto to crypto exchange made on the metal pay platform, you get 5% back – in MTL tokens, neat right? This 5% reward is definitely a crowd puller but you might ask “what if two people keep sending money back and forth between themselves?” Well, the MTL platform has an inbuilt algorithm that detects these patterns and the PoPP for erring accounts will be disabled. Also, there’s a limit to the amount of MTL you can earn every month. MTL will be FDIC insured like US bank accounts and its capacity to compete with Coinbase as a platform – through lower fees and giving back cash for buying crptocurrency – is makes it a cryptocurrency to watch .
Incent is a universal rewards system designed to perfectly suit the world we live in today. It makes use of the blockchain technology to produce what we can describe as “freely tradable and transferable crypto tokens” capable of being shared between different merchants who are users on the platform. The merchants can then use it as rewards for loyal customers by crediting their wallet immediately they reach a set milestone. This platform can be accesses via mobile or PC browser. It rewards users for spending money and even when users don’t spend, they can still get rewarded for their activities on the site. It generates cryptocurrency in your name and this means it doesn’t just give you abstract points. The best part is that the cryptocurrency reward it gives can be used on many other platforms and not just one retailer. It can also be transferred to other users or traded for “Fiat” and other crypto currencies on exchange platforms too. Incent also offers instant settlement as well as the capacity for merchants to use rewards in real world to enhance customer retention. All things being equal, the incent platform is expected to keep growing and as this happens, the value of the limited number of incent coin available is expected to increase as well.
The Storm market is a platform based on blockchain capable of managing gamified micro-tasks and contracts. The native market place token, which is STORM, is used as an incentive for both buyers and sellers. Generally, the market is similar to the typical gaming market in many ways especially because users get rewards for completing certain tasks which can then be used to acquire boosts for leader boards or better profiles. Basically, the Storm token has 3 major possibilities for users to earn tokens: Storm Shop, Storm Play and Storm Gigs. Users are rewarded in Storm Play for playing videos and trying out products and services. The Storm Shop aims to reward users for buying items while Storm Gigs aims to reward users for completing micro-tasks such as QA testing, machine learning etc. The storm market provides an improvement on the speed, cost and security of transactions compared to other non-blockchain competitors. Withdrawals will be a lot faster, transaction cost will be very low and several gamification features (such as XP and reputation) will be integrated.
Reward Coin is a decentralized loyalty system designed to entice people to shop online. It disrupts the old reward system by taking away coupons and discounts and replacing them with a tradable virtual currency that can be used to shop on many ecommerce websites or on any website that supports the coin. Customer loyalty is reliant on what the customers feel they can get from a brand. Before now, these rewards were viewed as bonuses for making purchases but it’s no longer the case. Customers now expect to be rewarded for making a purchase so these reward points are no longer bonuses; they are part and parcel of what attracts customers to make the purchase in the first place. Businesses now have to deal with the “what is in this for me?” attitude that the customers now have and this makes rewarding customers a major challenge. Reward Coin (RWC) aims to ensure that online all facets of shopping online can be rewarded. Their plan is reward any and every transaction done online with pinpoint accuracy so every customer gets rewarded according to their shopping activities. The ecommerce reward incentive market is currently valued at around $94 billion and this figure is surely growing – by extension, we can say the future of RWC is definitely bright.